"HOW TO BUY A DIAMOND WITHOUT GETTING RIPPED OFF"   

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  Color    *    Clarity    *    Cut    *    Carat  *  Read the diamond story >>>

Diamond School

Most of our industry relies on the diamond grading system developed by the Gemological Institute of America (GIA). It is the most recognized system for evaluating diamonds. This grading system is based on a diamond's cut, color, clarity and carat weight, which are commonly referred to as the 4C's.

Diamond grading is not an exact science. Our intention is to give you a basic understanding in order to select a diamond right for you. Do not become obsessed about whether your diamond meets the GIA text-book definition because there are no absolutes in the diamond grading system. There are, however, guidelines and individual interpretations (based on education and experience).
 

     

Diamond Shapes

This is what rough Diamonds look like

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Color    *    Clarity    *    Cut    *    Carat